•Responsibilities:
Support marketing events relevant to the brand and to the region.
You will be responsible for the execution of key partnerships and events.
Participate in strategic coordination and execution of sampling initiatives, reaching consumers where they live, play and shop.
Capture activations results by timely reporting on all pertinent information into the tracking system including gathering important insights and consumer feedback to present to your Field Marketing Team Lead & Field Marketing Manager.
Create a unique customer experience to increase brand awareness and build customer loyalty, and ultimately drive in-store sales.
Represent all KIND product lines across the entire portfolio, with a strong understanding of nutrition and key functions and benefits of ingredients.
Drive the KIND vehicle to various Field Marketing activations.
Additional tasks, as assigned by Field Marketing Team Lead or Field Marketing Manager,etc.
•职位要求:
1-2年相关活动、促销、媒体或消费品营销经验。
有可靠的交通工具和有效的驾驶执照,无不良驾驶记录。
有能力和意愿在需要时用个人车辆运送物资。
通过KIND车辆保险单的资格:我们的驾驶员保险要求为年满21周岁
了解市场和销售的基本原理。
对相关市场及周边区域有深入的了解。
具备独立工作和协作能力。
使用计算机报告抽样结果。
使用个人智能手机进行日程更新、拍照和电子邮件。
能够举起重达50磅的物品,包括帐篷、桌子和箱子。
能够接触和处理含有坚果的食品或加工坚果的工厂生产的食品。
•Requirements:
1-2 years of relevant experience in events, promotions, media or consumer products marketing.
Have access to reliable transportation and a valid driver’s license with a clean driving record.
The ability and willingness to transport KIND supplies in personal vehicle when needed.
Eligibility to pass KIND’s vehicle insurance policies:
Celebrated your 21st birthday (requirement for our driver’s insurance)
Be comfortable driving the KIND vehicle during heavy traffic and city centers.
The ability to positively engage the public, representing the brand in a highly positive manner during long activations.
An understanding of both marketing & sales fundamentals.
A deep-rooted understanding of the relevant marketing and surrounding area.
Mastered the ability to work autonomously and collaboratively.
Access to a computer for reporting sampling results.
Access to a personal smart phone for schedule updates, photo capturing, and emails.
The ability to lift heavy items including tents, tables, and boxes up to 50 lbs.
The ability to be in contact with and handle food products that contain nuts or food products made in a facility that processes nuts.